Meet the Program Director

Pennsylvania Global Business Advisors (GBA) is being led by newly-appointed program director Wilfred Muskens, Honorary Consul in Philadelphia for the Kingdom of the Netherlands and former Deputy Secretary for the Office of International Business Development for the Commonwealth of Pennsylvania, Department of Community and Economic Development (DCED).

“Global priorities have changed dramatically since COVID, the war in Ukraine, the energy crisis and related supply chain disruptions, and no one knows this better than our collective that has done business in more than 60 countries and speaks more than 20 languages,” said Muskens. “What makes Pennsylvania Global Business Advisors truly unique – with nothing else like it in Pennsylvania – is that its members are almost entirely from the private sector, we receive zero government funding and focus exclusively on international trade and investment. We’ve also expanded our reach to include not only the Greater Philadelphia area but the entire state of Pennsylvania.”

Muskens notes that GBA’s goal is to be a complementary, B2B source of international information and expertise, leveraging but not replacing free and low-cost assistance available from federal, state and regional trade organizations. GBA will be referring companies to those organizations as well as offering GBA member services where appropriate and useful.

Wilfred Muskens, Program Director
717.666.9899
wmuskens@ccedcpa.com